Here’s what has been happening with your favorite social media platforms:
Meta
Attention all small business owners! Meta has released their small business marketing guide to help you discover how to grow your audience and market your small business throughout the holiday season.
In other Meta news …
- In an effort to help creators bring their content to life, you can now add in-feed music to your photo posts without turning them into videos!
- Instagram officially launches their new in-app scheduling tool! Business account users should start to see this feature rolling out shortly to Android and iOS.
YouTube
- YouTube has begun testing shopping features for Shorts in an effort to catch up with the success of TikTok’s in-app commerce features.
- If you are a Shorts creator, you’ll also be happy to learn that you’ll now be able to use 30s-60s of music for most tracks and up to 60s of original audio from eligible Shorts and VODs.
- If you’ve been noticing a spike in pinterest engagement, there is a reason why! The platform recently shared their ongoing improvements to the Pinterest Algorithm. Hopefully this continues to lead to increased Pin engagement for creators and brands.
- Creator Rewards are OUT and Idea Pins are IN according to the latest pinterest reports.
- Pinterest collage app, Shuffles, will now be available to the general public. We can’t wait to see how this starts being utilized by creators and brands!
Also Happening
- The Elon Musk Twitter saga continues with new updates almost daily. In case you’ve been living under a social media rock, here is a comprehensive look.
- The US Committee on Foreign Investment (CFIUS) has been investigating TikTok for years. As the FBI calls for a US ban of the app, Tiktok claims to be in the middle of a major project to address all data security concerns.
- A new study conducted by the Pew Research Center takes a look at how teens are using social media.
- LinkedIn launches their own scheduling feature. With Instagram finalizing the same feature of their own, all we have to say is … well it’s about time! Users should start to see this feature rolling out in the coming weeks.
