Here’s what has been happening with your favorite social media platforms:
Meta
If you’ve been following the news, you know that Meta has been facing major backlash as of late when it comes to the popular social media platforms Facebook and Instagram. Unfortunately, the discord continues.
- Facebook has officially started rolling out their new feed format. The update splits into a “home” feed that will focus on recommended content to keep you entertained, and adding a new “feeds” tab to view the latest from different categories like “favorites,” “friends,” “Groups,” and more.
- Facebook has been teasing the all new “Professional Mode” for users since December of 2021 and the feature is now available! The main draw for the switch? Insights, a new professional dashboard, and monetization.
- The “New Pages Experience” has started to roll out to all Facebook business pages. Originally announced back in January of 2021, a surge in page conversions over to NPE has been happening as of late.
- If you hate the new AI-recommended posts populating your feed from profiles and people that you don’t follow, you’re really going to hate Instagram’s plans to DOUBLE the amount of said content in an effort to boost Reels user engagement.
- It’s official, Instagram will now feed all video uploads into reels…whether you want them to or not. Keep this in mind as you are filming video content for this platform!
- New “Boost” promotion option coming to Reels.
- Users campaign for Instagram to, “stop trying to be TikTok.” Following extensive backlash after chief Adam Mosseri announced the app’s latest algorithm and feed changes. The response was so great, Mosseri then later backtracked on some of his statements. Now claiming, “we need to take a big step back, regroup, and figure out how we want to move forward.”
- By now you have surely heard that Elon Musk is looking for a way to exit his infamous $44 million Twitter deal. However, Twitter isn’t having it as the platform slaps Musk with a lawsuit to force him to complete the halted acquisition of the platform.
- Testing is live for Twitter’s new “status” markers in tweets that include options like, “shower thoughts” and “a case of the mondays’.”
- It seems that Twitter is even hopping on the TikTok copycat bandwagon, announcing that they are close to launching a new “pin reply” option for tweets.
- Pinterests updates their shopping API to include new product display options
- Real-time analytics make their debut for mobile users
- Pinterest launches a new invite-only app called Shuffles, aimed to help users put together collages and moodboards. How much this will really add to the “pinning” experience remains to be seen.
Also Happening
- New app Locket lets you post photos to your loved one’s homescreens.
- YouTube feature to cut your longer videos into “Shorts” is on the way.
- LinkedIn reports “Record Levels” of engagement and sesion growth
- According to Google, more than half of Gen Z-ers are using TikTok and Instagram for search instead of them.
