THE SOCIAL GINGER BLOG
Google My Business is a free tool for businesses to manage their online presence across Google.
One thing that has remained consistent with Twitter is that no matter what is changed or tested on the platform, you can put together a quick, simple message to your audience.
Arguably known as the “most-trusted” social media platform, here we are exploring LinkedIn and why it may or may not be ideal for your small business.
The battle of video length intensifies as 2022 gets rolling.
Instagram is a great place to showcase things happening behind the scenes, and helping people get to know more about your business and the personalities behind it.
YouTube is the second-most visited website of all time after Google! We’re breaking down why your business needs to launch your channel and start filming!
Social Media in the News: Meta’s Metaverse Exploration; Super Bowl Ads Showcase; Pinterest’s New AR Tool
While the weather has been cold, social media platforms have been on 🔥 lately!
While Pinterest is popular for those in the do-it-yourself market, its options have expanded in recent years that make it appealing to businesses.
To TikTok or not to TikTok? With over 1 billion monthly active users, it begs the question: Is hopping on the bandwagon the right move for your business?
Catch up on what’s been happening with your favorite platforms as 2022 gets underway.
From shopping to short-form video taking over, we’re taking a look at five trends in social media from the past year.
At this time of year, all the platforms are reflecting on trends from the past year.
One day when you decide to sell your business, the added value of having already built up a social media presence will most certainly be appealing to the new owner prospects.
From tracking Santa to livestream shopping to giving yourself a break, this Social Media in the News is full of holiday information.
It’s time to start running paid advertising! We’ll show you how to utilize paid tools, advanced reporting, and invest in paid ads on social media.
For this week, at least, let’s do a deeper dive into what’s happening with social media companies not named Facebook.
Social media platforms started helping businesses with holiday ideas more than six months before Christmas.
Social Media in the News: Facebook’s Name Change; Instagram’s Desktop Publishing; PayPal Denies Pinterest Pursuit
What a wild tangled web Facebook has been in since our last installment of Social Media in the News.
It’s time to start creating content for your social media accounts! We’ll show you how to manage assets, access free tools for reporting, and understand basic audience insights.
For small businesses, social media is a gateway to build brand authority, awareness and authenticity. We’ve put together a total beginners guide to help get you started.