THE SOCIAL GINGER BLOG
Social Media in the News: LinkedIn Joins Audio Boom; Facebook Changing News Feed; Pinterest Launches Major Campaign
After a little “spring break,” Social Media in the News is back! There’s a LOT to get to, so without delay: LinkedIn Developing Audio Rooms (Too) The trend of audio rooms continues to gain steam this year. Next up in the market: LinkedIn. Beta testing is...
4 Reasons Why Emoji Use is Important in Social Media Posts
10 billion emojis are being sent each and every day, with 95% of internet users having sent an emoji at some point in time.
Global Social Media Use Explodes; Twitter’s Spaces to Grow; Facebook Joins Vaccine Efforts
When looking for the best social media headlines to bring you every other week, sometimes we come across some stats that are even shocking to us -- across the globe this year, the Earth’s residents will spend 420 million years on social media. 🤯 There are now...
5 Incredible Digital Tools To Manage Your Small Business’s Social Media
This post contains affiliate links, meaning that if you choose to click through and make a purchase, we will receive a small commission at no cost to you. Create a graphic for that upcoming promotion. Make a video to show off a new product. Then post those things to...
Social Media in the News: Watch Party Ends; Block Party Begins; Twitter Explores Super Follows
It’s hard to believe that it’s been almost a year since COVID-19 started taking over the news. The pandemic certainly sparked change among social media platforms, which continues into 2021, as well as our social media habits. Here’s a look at what’s been happening...
Organize Your Social Media in 2021: Remain Timely and Relevant
What do you do if you have your social media calendar filled out and scheduled, but something trendy happens that you want to be a part of?
Social Media in the News: Instagram Warns Users; Clubhouse Users Soar; Facebook Eases Political Content
While we all start to thaw out from recent wintry weather, grab a cup of coffee and catch up with what’s been happening across social media.
Organize Your Social Media Presence in 2021: Engage With Your Audience
Getting likes, comments, and shares on social media posts can feel equally exciting and worrisome. You’re finally getting noticed, but now what? It’s time to engage with your followers, the fourth step in our series of getting your social media organized this...
Social Media in the News: Facebook Explains Its Algorithm; Hive App Creates a Buzz
Have you ever stopped the endless scrolling on Facebook to ask yourself, “Why did I just see that?” Whether it’s a friend’s baby photo, an ad for shoes, or a video from a news page you follow, there IS a method to the madness to what is shown to you. Facebook...
Organize Your Social Media Presence in 2021: Schedule Posts Ahead of Time
As with having a calendar and planner in place, scheduling that content will take time. It doesn’t, however, have to take out a large chunk of your time.
Social Media in the News: Bernie’s Mittens; Changes Possible for Reels; Pinterest Tests Stories
There’s been a wave of changes coming to social media in just the first few weeks of 2021, along with the hilarity of meme’s filled with Bernie’s mittens.
Organize Your Social Media Presence in 2021: Create a Content Calendar
Now that you’re marching forward and making social media a part of your marketing plan this year, getting and staying organized must be a top priority. Step One in the process is taking an inventory of your social media profiles. As we’ve discussed, use a...
Social Media in the News: New Pages Design; ‘Smart Glass’ Coming; POTUS Account Reset
There’s a lot happening across social media as 2021 kicks off.
Organize Your Social Media Presence in 2021: Take an Inventory
As 2021 kicks off, now is the time to focus on setting your business up for a successful year. Personal question … how clean is your "social media house?" Is it organized? To start off this year, we’re taking a dive into five steps to help get things organized. The...
2020 in Review: A Year of Change Across Social Media
~ “The only constant is change,” Greek philosopher Heraclitus ~ While many people are ready to put 2020 in the rearview mirror, we’d like to push pause to look back at so many of the changes that have taken place across social media. With the pandemic, protests...
Social Media in the News: A Look Back at the 2020 Headlines
‘Tis the season for some reflection and this week’s Social Media in the News is taking a quick glance back at some of the headlines featured in our blog in 2020. This feature initially started as a way to highlight the ways social media was making news in...
5 Steps to Organize Your Social Media Presence in the New Year
As a new year approaches, having a social media strategy must be a part of your marketing plan for your business. Taking a few steps now and early in January to organize your social media presence will set you up for success for all of 2021. We have previously...
Social Media in the News: The Holiday Edition ?
With retailers bringing out holiday decorations and ads in late summer, it kind of feels like we’ve been in the “holiday season” for a while now. Even earlier this summer, searches related to Christmas were already a huge deal on Pinterest. As the holiday season...
Social Media in the News: Disappearing Thoughts on Twitter, Facebook
While some of your thoughts on social media will last forever, there’s a new theme building steam with disappearing posts.
6 Ways To Improve Your Business’s Digital Footprint
Taking control of your digital footprint is one the best strategies to getting new customers.
